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Maite is the author of the Amazon bestseller, 2014 Nautilus Silver Award in Inner Prosperity/ Right Livelihood and 2013 Readers’Favorite Gold Award in Motivation for ‘Corporate Escape: the Rise of the New Entrepreneur’, founder of The Corporate Escape™ and co-founder of The Corporate Escape Foundation®:’Business with Heart & Soul’. She is known as ‘The Corporate Escape Coach™’.

She began her career in high fashion, spending 14 years in Barcelona and Paris working as a designer and forecaster for the likes of Balmain and Dior. She then moved to work in London only to be made redundant at the age 28. It was then that she set up a mail order catalogue business, before moving into coaching, Organisational Development, consultancy and leadership training and development, something she’s done for the last 14 years.

In that time she’s helped hundreds of professionals and executives overcome their fears and get clarity, focus and direction during sometimes radical periods of change, and worked for organisations and private clients that include Reuters, Nestlé, Imperial Tobacco, Mondi and LG Electronics.


 

Tell us a little bit about the business you run.

I set up The Corporate Escape up in 2012 because after 14 years in the coaching business I was tired of seeing so many professionals trapped by decisions they had made often decades ago, following the same path even though they knew it was no longer right, simply because they didn’t know what else to do. They were disillusioned, frustrated, burned out and confused.

The Corporate Escape releases them from those old choices and helps them reignite their passion for life by helping them see their professional life from different perspectives, they gain clarity, a new understanding of their own value, and how they can leverage their talents, knowledge and expertise to create new options for themselves, all captured in a step-by step plan that makes their new vision possible, ultimately reinventing themselves as New Entrepreneurs.

Later this year I’ll be launching a new initiative that helps professionals design every dimension of their lives, so that they achieve not just greater professional success, but also real balance and harmony between work and other areas of their life.

Why did you make the move from fashion to business coaching?

I’ve always been passionate about helping people live happier lives by achieving their full potential. And after nearly 15 years in fashion, I came to see that clothes define how you look on the ‘outside’, but no matter how expensive, they can’t make you beautiful if you don’t feel happy in your own skin. Coaching on the other hand, brings out the beauty that’s on the ‘inside’, and I decided that was more important to me.

And because work makes so many people unhappy, showing ambitious professionals how to become ‘leaders of their own lives’ by following their heart and true life purpose became my speciality.

Are there any must have apps/tools/websites you would recommend to new entrepreneurs?

I’m not a big fan of technology and I try to avoid as much distractions as possible. To me it’s just a tool. So I keep it simple and only use apps that are easy to use and which make me more productive, like Dropbox, Teamwork, Skype and Instant Teleseminar, for example.

What is a typical work day for you like?

Depending on my mood, I start with a walk by the river or along the high street, before having a morning meeting with my partner in an independent café. Then it’s back to the office for my first coaching session of the day. This could be face-to-face, via Skype or a video conference with an international client.

Using technology is crucial for my business as I love working with international clients and travelling, this keeps me open to new thoughts and different perspectives, so I’m constantly trying different business models to make sure my working life keeps energising me as well as my clients.

So each day has a different flow, particularly if I’m doing intensive full ‘VIP days’ in person or virtually, as I prefer to work one-to-one or small groups intensively. Also, I dedicate daily time working on my second book, which I’m halfway through, writing blogs and doing other creative work. The rest of the time is filled with marketing, social media and making new connections.

Is there anyone you look up to in terms of work ethos?

Artists and creatives inspire me because I’m creative myself. I don’t like stereotypical or corporate thinking. I keep distractions like reading the news to a minimum.  I prefer to be inspired by life experiences and real interactions with people from diverse backgrounds, industries and perceptions.